Standard Life - Signage

Retail park signage

Standard Life Investments, a leading asset manager with a worldwide portfolio of properties across a range of sectors, asked Whitewall to provide signage solutions for a number of UK retail parks.

Rather than create something generic, we arranged rigorous site surveys and wayfaring exercises to audit the performance of the existing signage.

This was followed by a detailed design review which informed the creation of artwork to enhance the customer experience through bold design.

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