Shopping centre marketing Glasgow

Marketing project management

St James Quarter is a new district of Edinburgh that will open in 2021. Designed to connect the existing streetscape to this mixed-use destination of the future, St James Quarter will be anchored by places and experiences that draw people from one place to the next.
A key addition to the city landscape, St James Quarter boasts a world-class retail, leisure, hotel, and residential offer. It will inject over £1 billion of investment into Edinburgh, strengthening its global standing by transforming its east end with an inspiring, attractive, and vibrant destination for people to live, shop, and experience.
CGI of edinburgh st james quarter
Whitewall is retained to provide project management on all areas of brand and marketing until St James Quarter opens. We use our project management skills to manage multiple workflows across the project to ensure every deadline is met and manage all project strands to meet agreed goals and objectives. We also provide full management reporting to the senior team.
As the main point of contact on the project, we use our project management skills to manage all communications between the senior management team and each marketing function, including budget management and project overview.
CGI of edinburgh st james quarter
All brand and marketing RFP and tender processes are managed by our team. To date, this has involved appointments on services such as media, consumer PR, research, digital services, launch creative, commercialisation and event partners.
In the time we’ve been working with St James Quarter, we’ve seen significant changes in society due to COVID-19. We’ve had to be agile throughout to identify which areas of planned activity can move forward and which areas need to be reassessed. We’re proud to be the retained marketing project management agency and to be working with St James Quarter – we look forward to its opening in 2021.
Need some marketing project management on your projects?
Contact us to find out more.

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